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Beata joined Screen Digest in July 2011 as an Advertising Research Analyst. Her research covers Central and Eastern European (CEE) markets with a core emphasis on national and multichannel TV, as well as on online advertising.
Beata holds a 1st class BSc degree in Mathematical Science from City University London. With her strong mathematical background, Beata also contributes to statistical modelling and analysis within the advertising team.
Polish broadcasters confirm positive outlook for 2012 after TV ad market decline in H2 2011 - 22 Mar 12
CME, MTG 2011 results highlight ongoing challenges in CEE TV advertising - 02 Mar 12
RTL withdraws from Greek TV market - 18 Jan 12
MTG reshuffles free-to-air TV portfolio in CEE - 17 Jan 12
Market Monitor: TV advertising in CEE (2011) - 01 Dec 11
Polish TV ad market to grow in 2011 despite weak H2 - 18 Nov 11
CME maintains leading position across all its markets of operation - 28 Oct 11
MTG results show different pace of ad recovery in CEE and Scandinavia - 21 Oct 11
TVN Group maintains strong TV advertising leadership in Poland - 12 Aug 11
