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Disney adds Toy Story trilogy to 2011 BD3D slate
August 26, 2011 Walt Disney Studios Home Entertainment (WDSHE) is to release the Toy Story trilogy on Blu-ray Disc 3D (BD3D) in the US in November 2011. Simultaneously, the studio will release Pixar's Cars 2 on BD3D. International release dates had not been confirmed at the time of writing. Toy Story 3 is the second largest 3D box office earner to date, earning $415m in the US and trailing only Fox's Avatar. The first two Toy Story films were converted from 2D to 3D and re-released theatrically to accompany the debut of the third movie (produced in native digital 3D) although their theatrical 3D release generated just $30m at the US box office. WDSHE announced at the start of 2011 that it planned to release a minimum of 15 BD3D titles this year. Having already released nine BD3Ds in the first half of the year and with 10 more scheduled for the second half, the studio will have significantly exceeded this target. By comparison, IHS Screen Digest analysis show that Warner, previously the studio with the highest number of BD3D titles to its name, will have released 13 titles on the format by end 2011 and Sony 12.
By the end of 2010, 25 BD3D titles had been made available to buy at US retail stores, with an additional 11 exclusively available as part of 3D hardware bundling deals with CE manufacturers including Panasonic and Sony. According to IHS Screen Digest analysis, by the end of 2011 the total number of retail BD3Ds could have risen to 87 with no new studio announcements, as long as the latest crop of theatrical 3D movies follows current industry norms by adhering to a theatrical-to-video window of around four months. This is by no means certain however: Toy Story 3 was released on 2D BD and DVD in the US in November 2010, a full year before its BD3D release. Meanwhile, Disney and other studios will be watching closely to see whether 2D-to-3D conversions such as Toy Story and Toy Story 2 prove more popular on BD3D, where they will be a welcome addition to the slate of available titles, than they did when competing with the latest new 3D releases theatrically. Tags:
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