DATA by territory
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DATA by all territories
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DATA by all operators
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Methodology
Historical data
All data in Mobile Intelligence is gathered first hand, directly from: - Mobile network operators
- Trade bodies
- National regulators
- Handset manufacturers
- Infrastructure providers
- Mobile TV service providers and broadcasters
- Mobile music service providers and record labels
- Mobile games service publishers and developers
We maintain regular contact with many of these companies, actively seeking feedback on our data and forecasts. News sources are constantly monitored, and our analysts, who work exclusively on mobile content, assess the reliability and validity of each piece of information to build up the best possible picture of the marketplace.
We pride ourselves on knowing the background to every number and every data point within our Intelligence service and never rely on third party sources.
Where data is not available, estimates are made. These estimates are based on our intimate knowledge of the mobile market and based on discussion with the companies involved in the sector.
Forecast data
We do not rely simply on statistical curve fits or other basic modeling techniques which we have found to be completely inadequate in forecasting media markets. All of our models are based on our analysts' in-depth understanding of the markets concerned and the players involved and are developed on a ground-up basis taking into account both past and current growth rates and the individual factors that go into contributing to a market size or value.
All inputs required are thus overseen by a senior analyst who will apply his own market knowledge and take into account company guidance and information and feedback obtained from interviews with senior industry executives involved in the market.
The exact methodology varies model by model but taking the mobile TV model as an example, the factors considered include: - spectrum availability
- historical subscriber figures
- TV popularity in that market
- total consumer mobile content spend
- 3G takeup
- existing and likely future business models
These are just a few of the factors considered, and each country is modeled individually. We also discuss our mobile TV models regularly with the TV department at Screen Digest for their expert input to the model. Screen Digest's digital music experts also have input on our mobile music model, and likewise our mobile games model is compiled in conjunction with the video games team.
Because each model is individual and each market different, an analyst is always available at the end of a telephone to explain the thinking behind a forecast or to give general market views.
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Analyst, market intelligence & notices
Vodafone secures iPhone distribution rights in 10 marke...
published:
06-May-08
territories:
Australia, Czech Republic, Egypt, Greece, India, Italy, New Zealand, Portugal, South Africa, Turkey - Asia-Pacific, Europe, Africa and Middle East
categories:
New product/service, Marketing deal, General market development
Julien Theys
New mobile music data available
published:
24-Apr-08
territories:
Austria, Belgium, Canada, China, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, India, Ireland, Italy, Japan, Korea. Rep [S], Netherlands, Norway, Poland, Portugal, Slovakia, Slovenia, Spain, Sweden, Switzerland, UK, USA - Asia-Pacific, Central and Eastern Europe, North America, Western Europe
categories:
New market data/forecast
Christine Binns
Reports
Console Games publishing Q1 08 No. 2
Since before the launch of Xbox 360 in late 2005 Screen Digest has been actively tracking multiple data points regarding every single packaged retail title confirmed for current generation TV consoles. The Console Games Bulletin aggregates and analyses this data to discern key trends in global video games publishing.
published:
24-Jan-08
Ed Barton
256 bit Console Global Games Publishing Trends and Anal...
Since before the launch of Xbox 360 in late 2005, Screen Digest has tracked multiple data points regarding every single packaged retail title confirmed for 256 bit home console platforms. The final Quarter of 2007 is the ideal time to release our first Console Games Publishing Bulletin given the level of activity in the publishing community and the emergence of trends which could prove highly influential in the shaping of this hardware generation.
published:
10-Oct-07
territories:
Australia, Spain, Denmark, Poland, Canada, France, Japan, Korea. Rep [S], UK, USA - World, Europe, North America
Ed Barton
Western World MMOG Market: 2006 Review and Forecasts to...
This report examines the commercial climate for massively multiplayer online games operations in North America and Europe. The MMOG market is sized by incumbent and emerging business models and subscription revenues and forecasts to 2011 are provided for North America and the key European markets. Also covered are current trends in content, IP and licensing.
published:
19-Mar-07
Piers Harding-Rolls
Next Generation Consoles: Games publishing, hardware an...
The Screen Digest report Next Generation Consoles: Games publishing, hardware analysis and forecasts to 2010 examines the prospects for next generation platforms and the implications for the console manufacturers and third party publishers alike. In addition the report forecasts next generation hardware and software markets to 2010.
published:
06-Feb-07
Ed Barton
Articles
Sega takes the lead in new games
After missing the Christmas selling season, the publisher has stepped up output of new titles to pull well ahead of its main rivals in the first quarter
published:
23-Apr-08
EA bids cash to acquire Take-Two
Another significant takeover bid shows the continuing moves to consolidate the games industry, especially by seeking synergies
published:
26-Mar-08
territories:
USA
Current-gen console releases
Sega, having sidestepped the Christmas market, is leading the industry with the most releases for the current-generation games consoles - eight of them based on new intellectual property - in the first quarter of the new year. Nintendo's Wii is catching up with Microsoft's Xbox 360 in terms of number of releases, although the aggressive support for Wii over Christmas has not persisted into the new year.
published:
22-Feb-08
territories:
Canada, Japan, UK, USA - Asia-Pacific, Europe, European Union, North America, Regional Totals, Western Europe, World, PAL
Ed Barton
Activision meets Vivendi Games
The proposed merger of Activision and Vivendi Games Blizzard Entertainment is a sound strategic fit and could shake up the games industry
published:
01-Dec-07
Handheld console market matures
A clear leader is emerging in the market battle between the latest generation of portable games devices, the Nintendo DS and Sony's PSP. We examine the three key territories-Japan, the US and the PAL television countries-and forecast that over the next four years the DS will outsell the PSP in both hardware and, by corrolation, software, especially in the Western territories.
published:
12-Jun-07
territories:
Japan, USA - PAL, North America
categories:
Market data analysis, Market data/forecast revision, New market data/forecast, New product/service, Strategy change, Technical development, General market development
Ed Barton
Next-gen games console sales
European hardware sales expectations are reduced as sales and stock availability date feed through, but strong sales are driving Nintendo's Wii forward
published:
15-May-07
territories:
Germany, UK - Europe, PAL
categories:
Market data analysis, Market data/forecast revision, New market data/forecast, General market development
Ed Barton
Games formats in transition
Overall market performance has been better than expected but next-generation sales volumes have yet to make an adequate impression.
published:
19-Feb-07
territories:
USA, Japan - Asia-Pacific, North America
Ed Barton
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Western Europe
3G
