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New Mobile Media Advertising service launched


Territories covered

Western Europe
Austria, Belgium, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Portugal, Spain, Sweden, Switzerland, UK,
Central and Eastern Europe
Czech Republic, Hungary, Poland, Slovakia, Slovenia,
North America
Canada, USA,
Asia-Pacific
China, India, Japan, Korea. Rep [S],

Author/s

Julien Theys
Julien Theys
Published: 23-Jul-08
New data on mobile media advertising forecasts is available online for countries in Western Europe, Eastern Europe, North America and Asia-Pacific. Forecasts now include data on mobile TV, VoD, Games and User-Generated Video advertising. Mobile TV is the leading audiovisual media for mobile advertising and is expected to account for approximately 85% of the market in 2012 with 1.5Bn Euros. By then, advertising should account for over 20% of global mobile TV revenues.

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