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published:
15-Feb-08
territories:
USA
categories:
General market development
Redbox DVD rental kiosks expand with Wal-Mart
DVD rental vending service Redbox is to install machines in around 2,700 US Wal-Mart stores by the end of 2009. The deal is an extension of the retailer's relationship with Coinstar, the coin-counting company which part-owns the Redbox business with fast food giant McDonalds. Wal-Mart already hosts Redbox machines in 800 of its stores and by the end of 2009 almost all of its US outlets will be equipped with a kiosk. The expansion will increase Redbox's US footprint to at least 9,400 units, an increase of 40 per cent on the 6,700 machines it has installed to date.
Our take...
Development is yet more good news for Redbox which recently celebrated its one hundred millionth DVD rental. Its partnership with Wal-Mart allows it to capitalise on footfall through a major retailer, in the same way that it does at McDonalds.
Redbox's $1-a-night DVD rentals are a good fit with Wal-Mart's customer profile, having always appealed to cost-conscious, lower-income consumers. The mass merchant is the leading DVD retailer worldwide so is already strongly associated with the format and the Redbox service allows it to offer its customers a one-stop shop for all their home entertainment needs, without the administrative and logistical issues involved in traditional in-store rental racking services.
As the leading DVD rental vending service in the US, Redbox's expansion is both a driver and a reflection of growth in the DVD rental kiosk sector overall. In 2007 consumer spending on DVD rental through vending machines increased by 151 per cent according to Screen Digest US research partner Adams Media Research.
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Analyst, market intelligence & notices
Reports
Articles
DVD manufacturing-on-demand
DVD replication is suited to the on-demand model. Burn times have been reduced and the cost of components has fallen, so it is now a relatively quick and affordable procedure. The development of selfcontained replication units has made it possible for DVDs to be manufactured on-demand, and on-site, in retail stores and warehouses.
published:
23-Apr-08
territories:
Italy, France, Germany, UK, Spain, USA
Marie Bloomfield
Warner changes hi-def landscape
Warner's intention to switch to 'exclusive' support is a coup for Blu-ray Disc and a blow for HD DVD, and might signal the end of the format war
published:
23-Jan-08
territories:
USA - World
Richard Cooper
Bundled discs to drive hi-def sales
As the market for high definition DVD settles down we expect the balance to even out with a modest advantage in favour of Blu-ray
published:
01-Dec-07
territories:
USA - Central and Eastern Europe, Nordic Region, Western Europe
Evi Choursanidi
DVD hardware overtakes the VCR
World DVD installed base outnumbers VCRs for first time
published:
01-Nov-07
territories:
Australia, Austria, Belgium, Brazil, Canada, China, Croatia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, Iceland, India, Indonesia, Ireland, Italy, Japan, Korea. Rep [S], Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Portugal, Russian Federation, Singapore, Spain, Sweden, Switzerland, Taiwan, Thailand, UK, USA - Asia-Pacific, South and Central America, Central and Eastern Europe, Europe, International (exc.US/Canada), North America, Western Europe
David Scott
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Western Europe
Hardware Households
