The third edition of this best selling report from Screen Digest contains, for the first time, a detailed analysis of spending by broadcasters on original and acquired children’s programming. The Business of Children's Television reveals the impact that an increasingly competitive broadcasting market has had on the genre, with the traditional supporters cutting their expenditure. However, by building their business on the exploitation of intellectual property rights, the leading companies have managed to achieve impressive revenue growth.
In the report
- Hours of children's programming output by generalist and terrestrial channels 2000-2006
- Number of children's channels in Europe, North America, Australia, NZ and Japan 1985-2006
- TV viewing by the children's audience 2000-2005 and children's TV market share in selected territories
- Value of spending by broadcasters on original and acquired children's programming 2000-2006
- Distributor revenues for children's programmes on VHS and DVD 2002-2006
- Retail value of entertainment licensing 2002-2006
- Summary of regulation relating to children's television
- Business models for children's TV producers
- Children's content offerings on new platforms (broadband internet, IPTV, mobile telephone services)
- Profiles of 25 leading children's TV companies including production and rights exploitation strategy, key properties, business model and financials
Tim Westcott, Senior Analyst at Screen Digest comments, “In many ways, children’s producers are at the sharp end of changes in the market as their traditional customers seek to cut the cost of their schedules. Despite an explosion in the number of thematic channels and the rapid spread of new media platforms, the majority of producers are small enterprises which are exposed to the decline in funding by generalist broadcasters.”
Westcott also states, “Broadcasters view the children’s audience as one of the least rewarding in terms of advertising revenue; the threat of, and in some countries, the actual introduction of restrictions on advertising to children has further reduced income. However our research shows that despite the tough environment, producers can make money. Children’s programming – particularly animation – travels well and has a longer shelf-life than other genres like drama and factual programming. The ancillary revenues for hit children’s properties can also make it a highly profitable business.”
| Table of Contents |
Tables and Charts |
Executive summary
The Market
The market
Output of children’s programmes
Thematic channels
Viewing trends
Market value
Television
Terrestrial versus multichannel
Original versus acquired programming
Original programming by cable and satellite channels
Public broadcasters and the private sector
Home entertainment
Licensing
Regulation
Preschool programming
Animation
Live action comedy
Live action factual programming
Live action entertainment
Production: the changing model
Children’s programme genres
Preschool programming
Animation
Live action comedy
Live action factual programming
Live action entertainment
New platforms
Broadband and IPTV
Broadcaster sites
Other platforms
Producers launching their own sites
Mobile market
Company profiles
Kids Entertainment
Alphanim
BBC Worldwide
BKN International
Carrere Group
Cartoon Network
Chorion
Corus Entertainment
Cookie Jar Entertainment
DIC Entertainment
Egmont Group
Entertainment Rights
HIT Entertainment
Jetix Europe
Marathon Group
Médias Participations
Mondo TV
Millimages
Moonscoop
Nickelodeon
Rainbow
Scholastic Media
Sesame Workshop
TV Loonland
Walt Disney Company
Appendix
|
Executive summary
Top 25 children’s TV companies: Revenue increase last reported financial year vs 2002
The Market
Number of children’s channels (as of June 2007)
Annual output of children’s programmes: generalist channels (hours)
Belgium: Annual output of children’s programmes in hours
Denmark: Annual output of children’s programmes in hours
Finland: Annual output of children’s programmes in hours
France: Annual output of children’s programmes in hours
Germany: Annual output of children’s programmes in hours
Italy: Annual output of children’s programmes in hours
Netherlands: Annual output of children’s programmes in hours
Norway: Annual output of children’s programmes in hours
Spain: Annual output of children’s programmes in hours
Sweden: Annual output of children’s programmes in hours
UK: Annual output of children’s programmes in hours
Australia: Annual output of children’s programmes in hours
New Zealand: Annual output of children’s programmes in hours
Canada: Annual output of children’s programmes in hours
USA: Annual output of children’s programmes in hours
Children’s channels in Canada - USA - Australia - NZ - Japan
Europe: Number of children’s channels
Multichannel subscribers outside USA (000s)
Multichannel subscribers in the USA (000s)
TV viewing by children
Timeslots for children’s programming
Timeslots for children’s programming continued
Timeslots for children’s programming continued
Market share of channels in children’s age group
Market share of channels in children’sage group continued
Market value
Total expenditure terrestrial versus multichannel broadcasters
Total expenditure public versus private broadcasters
Spending on children’s programming (€ millions)
Spending on children’s programming ($ millions)
Spending on originated programmes: terrestrial TV (€ millions)
Spending on originated programmes: cable and satellite TV (€ millions)
Spending on acquired programmes: terrestrial TV (€ millions)
Spending on acquired programmes: cable and satellite TV (€ millions)
Spending on children’s programming by type of broadcaster (€ millions)
Denmark
Italy
France
Norway
Spain
UK
Australia
Sweden
Canada
US
Total distributor revenues from VHS and DVD (€ millions)
Total distributor revenues from VHS and DVD ($ millions)
Retail value of entertainment licensing ($ millions)
Retail value of entertainment licensing (€ millions)
Regulation
Regulations relating to children’s television
Production: the changing model
Production funding model: DHX Media
Production funding model: Dupuis Audiovisuel
France: financing of animation
New platforms
On demand platforms offering children’s content
Children’s channels on mobile networks
Company profiles
25 leading children’s TV companies
Overall turnover of leading 25
4 Kids Entertainment
Alphanim
BBC Worldwide
BKN International
Carrere Group
Cartoon Network
Chorion
Corus Entertainment
Cookie Jar Entertainment
DIC Entertianment
Egmont Group
Entertainment Rights
HIT Entertainment
Jetix
Marathon Group
Médias Participations
Mondo TV
Millimages
Moonscoop
Nickelodeon
Rainbow
Scholastic Media
Sesame Workshop
TV Loonland
Walt Disney Company
Appendix
Listed children’s entertainment companies
Children’s channel launches by territory
Launches by the big four
|
If you wish to buy this report, complete this form and a member of our staff will contact you soon
(PDF) £1990,
$4090,
€2990
(Print) £995,
$2045,
€1495
|
|
