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In this Company Report
Netflix (NFLX)'s recent announcement of a $100 dedicated device for streaming of movies direct to the TV set is the first part of a hardware strategy that will be a key weapon in the company's churn reduction armory and the competitive battle with Blockbuster (BBI).
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available
- to FULL subscribers of:
published:
29-May-08
pages:
-
tables & charts:
Author/s
Tom Adams
Sarah Johnson
Territories covered
North America
USA,
Companies mentioned
Blockbuster
Netflix
Apple
Microsoft
Paramount
Viacom
Sony
Universal
Warner Bros
LG Electronics
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