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CBS-Comcast Deal: Business as usual or TV Everywhere?

By
Amer Barghouth
Amer Barghouth
August 13, 2010


The recent Comcast-CBS retransmission agreement adds a major content partner to the Comcast-Time Warner TV Everywhere initiative, the operator-centric multiplatform distribution model. Early analysis that presented this deal as a marriage of convenience misses its strategic importance. This deal represents a potentially game-changing compromise between industry leaders seeking to recast online distribution in the image of the subscription TV business.

Tables and charts included:

  • Total Carriage Fee Expenditure on Cable Networks

Pages: 6

Tables & charts: 1

Tags:

Countries: USA
Companies: CBS Corp Comcast Time Warner Time Warner Cable News Corporation Walt Disney Company Apple Dish Networks Cablevision AT&T


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