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Market Monitor: Digital and 3D market trends in Western Europe Q2 2010
August 26, 2010 Total digital screens rose by a further 16.5% in Q2 2010, following a similar hike in Q1, as the economic benefits of 3D continue to provide the major impetus to upgrade to digital. A total of 3,875 3D screens were active at end H1 2010 in Western Europe, accounting for 73% of the total digital screen base, a higher ratio than three months prior (Q1). Over 65% of the active digital 3D systems were deployed in the past 12 month period alone, showing that this has been the most dynamic growth phase for 3D yet. The UK was the most active d-cinema territory in Q2 2010, adding 214 screens and thereby exceeding the 1,000 digital screen threshold; only the second territory in Europe to do so. Following a significant drive by the leading cinema circuits in the UK including Odeon and Cineworld, over 21% of all UK cinema screens are now 3D enabled as at end H1 2010.
Together, the top five markets in Western Europe (UK, DE, ES, IT, FR) account for the majority of total digital screens deployed. This report focuses on the leading cinema exhibitors in Western Europe, providing insight on the ratio of screens converted to digital and 3D, the type of digital equipment installed and the choice of third party integrator. Highlights:
In this report:
Tables and charts included:
Pages: 13Tables & charts: 24Tags:
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