December 23, 2011

Pay TV operators were able to minimise subscriber loss in the third quarter of 2011, compared to a year earlier. After posting a net subscriber loss of 54,000 last year, net declines were only 9,000 in the same quarter this year. The improvement is largely due to better cable video retention strategies, and stronger performance in the satellite segment. In contrast, the IPTV segment's growth has shown signs of slowing down. This market monitor examines the third-quarter results in the context of the long-term trends in our US pay TV projection model.

Pay-TV operators were able to minimize subscriber loss in the third quarter of 2011, compared to a year earlier. After posting a net subscriber loss of 54K last year, net declines were only 9k in the same quarter this year. The improvement is largely due to better cable video retention strategies, and stronger performance in the satellite segment. In contrast, the IPTV segment's growth has shown signs of slowing down. This market monitor examines the third-quarter results in the context of the long-term trends in our US pay TV projection model.

Tables and charts included:

• Net quarterly subscriber additions (loss)
• Net quarterly subscriber additions Q1 2010 - Q1 2011
• Q3 2011 video subscribers
• Market share in Q3 2011
• Cable deals in recent quarters
• Sources of cable revenue
• Cable subscribers by type
• US pay TV industry metrics
• Pay TV video subscriber overview
• Growth in households
• Pay TV revenue by operator type
• Carriage fees and digital subscribers

Pages: 10

Tables & charts: 12

Tags: