Available
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published:
01-Dec-04
pages: 6
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tables & charts: 8
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While Hollywood continues to wrangle with the issue of high-end digital cinema, a quiet revolution has taken place on the other end of the digital spectrum of cinemas. The rapidly growing use of cheaper digital projectors and servers for pre-show ads means that by early 2005 there will be over 12,000 screens worldwide converted to some form of networked digital content distribution.
Tables included
World digital screen installation rate by country- 2003-2004
US: digital screen advertising
Europe: digital screen advertising - Q3 2005
Europe: digital screen installations by systems operator - Q3 2005
Rest of world: digital screen advertising
Regal Cinemas: breakdown of revenue - 2002-2004
TV Technology Intelligence
