Developing an attractive consumer proposition is
gaining ground on the bricks-and-mortar tradition The business model developed by Netflix - of
multiple DVD borrowings delivered by postal
services for a fixed monthly fee - is being adopted
by other so-called rentailers and is gaining ground
in the marketplace. It avoids the disadvantages
perceived by consumers of having to visit a store
twice to choose and return a title, with the risk of
fines for late returns. But the model has its own
issues to contend with.
Includes:
US: Video vs box office spending 1984-2004
Europe: Video vs box office spending 1984-2004
US: Consumer spending on video software by sector 1984-2004
Europe: Consumer spending on video software by sector 1984-2004
Key European players: Launch of online subscription services
US: Consumer spending on video rental 2002-2006
Europe: Consumer spending on video rental 2002-2006
UK: video rental market profile 2004
Comparison of postal rates 2005
UK: Brand recognition of online DVD rentailers
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8 page PDF
Topics:
Broadband Content,
,
DVD,
Video software,
Territories:
Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Spain, Sweden, UK, USA - Europe, Nordic Region, Western Europe
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