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In this Research Article
Spending on promotion of French films-especially via the internet-is burgeoning
Tables included
France: film advertising spend by media 2002-2006
France: average advertising spend per film by genre 2002- 2006
France: film advertising expenditure trends 2002 - 2006
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available
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format: PDF
published:
14-Sep-07
pages: 1
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tables & charts: 3
Author/s
David Hancock
Territories covered
Western Europe
France,
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