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December 2007

Bundled discs to drive hi-def sales



by
Evi Choursanidi
Evi Choursanidi more
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As the market for high definition DVD settles down we expect the balance to even out with a modest advantage in favour of Blu-ray

Includes:
Hi-def bindles comparison by average BO revenues
US: Blu-ray offer: five titles - one from each category
US: HD DVD offer: five titles - one from each category
HDDVD hardware eligible for US offer
Blu-ray hardware eligible for US offer
Europe: HD DVD offer: two each groups 1 and 2 - one group 3
HDDVD hardware eligible for European offer
2 page PDF

Topics:
DVD, High definition television (HDTV), Next generation DVD (HD-DVD/BluRay), Video software,

Territories:
USA - Central and Eastern Europe, Nordic Region, Western Europe





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