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In this Research Article
An analysis of brusiness models and structure of the value chain. Operators have experimented with a variety of business models. TV on mobile can be paid per day, per week, per month, per megabyte, per minute, per channel and per package. Technology limitations, the pre-pay and contract subscriber base, usage patterns and types of content are key metrics for the selection of a suitable business model for consumers. We examine and assess the options available to operators in the mobile TV field.
Tables included
Revenue share per business model for unicast TV 2004-2006
Vodafone business models
Europe: unicast subsciber forecast 2005-2011
Europe: broadcast subsciber forecast
Time-based pricing
Unicast mobile TV viewing forecast 2004-2011
Unicast mobile TV services
Broadcast mobile TV services
Share of free mobile TV viewing 2003-2011
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available
- for individual purchase
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format: PDF
published:
01-Dec-07
pages: 8
-
tables & charts: 9
Author/s
Ronan de Renesse
Territories covered
Western Europe
Austria,
Belgium,
Denmark,
Finland,
France,
Germany,
Greece,
Ireland,
Italy,
Netherlands,
Norway,
Portugal,
Spain,
Sweden,
Switzerland,
UK,
Central and Eastern Europe
Czech Republic,
Hungary,
Poland,
Slovakia,
Slovenia,
North America
Canada,
USA,
Asia-Pacific
Australia,
Japan,
South Korea,
Companies mentioned
3Italia
Alcatel-Lucent
AllTel
Arqiva
ATV
AT&T
BBC
Bell Canada
Bouygues Telecom
Canale7
Canalsat
Debitel
Elisa
Ericsson
KDDI
KTF (KT Freetel)
Mediaset
Mobilcom
Movistar
NRK
NTT DoCoMo
O2
Orange
Qualcomm
Rogers Wireless
SFR
SimplyTel
SK Telecom
Softbank
Sonera
Sprint
Sunrise
Swisscom
T-Mobile
TDC
Telenor
TeliaSonera
Telus
TPS
Tu Ka
Verizon
Virgin Mobile
Vodafone
Willcom
One
3
Mobistar
Proximus
Sonofon
Saunalahti
Cosmote
TIM Hellas
Pannon
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