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June 2004

Online Gaming Markets to 2007: The New Growth Opportunities



22 Tables & Charts / 84 pages
Available formats: Print & PDF
Electronic: £1990.00, $4090.00, 2990.00 Print: £995.00, $2045.00, 1495.00

Online Gaming Markets to 2007: The New Growth Opportunities

The market for online gaming will continue to grow rapidly - doubling over the next 4 years. MMOG will remain the largest segment of the overall market, but over the longer term, broadband games-on-demand services are expected to make a larger contribution. Pay-per-play browser gaming is the hottest of the new online gaming sub-sectors.

The report looks at 5 key sectors of the online gaming market:

  • Browser and browser plug-in online games
  • Massively multi player online games (MMOG)
  • Boxed product PC games featuring free online play
  • Online games technology and service providers
  • Digital games delivery (including games-on-demand)


    Main Findings
  • The total market for online games will double between 2004 and 2007
  • Growth is currently being driven by pay-per-play browser gaming and by massively multiplayer online games (MMOGs)
  • Pay-per-play gaming is expected to grow at a compound rate of 40% between now and 2007
  • Hardcore online gaming remains predominantly a male activity, but growth within the casual gaming market is being driven by women.
  • Europe will be the biggest growth market for MMOGs as the US market reaches saturation point.




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